Product Marketing Manager, Accessibility and Product Inclusion
Mountain View, CA,US
Bachelor's degree or equivalent practical experience.
5 years of experience in marketing capacity for a technology or marketing company.
Experience in agency management, creating and executing digital campaigns and working with different disciplines (product teams, brand, UX, PR) and across geographies.
Experience project managing and leading marketing launches with cross functional teams.
Experience managing creative and production agencies on campaign assets.
Experience organizing and pushing marketing launches forward, identifying a clear path for all stakeholders, and keeping all parties accountable for timelines and goals.
Interest operating in the tech industry, and ability to work in a fast paced, dynamic environment.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Product Marketing Manager for Accessibility and Product Inclusion, you'll create and define an area of focus for the Android brand. You’ll lead end-to-end marketing, from bringing products to market, crafting high-level messaging and positioning of Accessibility and Safety, highlighting user stories, and sharing consumer insights to shape the future product roadmaps.
Android is a nuanced, complex business that spans multiple audiences – consumers, ecosystem partners, policymakers, and developers around the world. In this role, you’ll get a chance to think thoughtfully about how to best bring our products to life to meet their needs and considerations – and to ensure that Google’s products are truly helpful to all.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Lead the rollout of new projects from brief to delivery: conceptualization, strategy, planning, execution of initiatives, localization of content, partnerships, communication/PR plans and integrated campaigns.
Work closely with, coordinate, guide and influence cross-functional stakeholders to ensure maximum impact.
Manage projects and campaigns to timely delivery, with responsibility over budget, contracts, review cycles and launches.
Manage external agencies and partners to structure and execute programs, and efficiently deliver on campaign objectives and business goals.
Manage senior internal stakeholders to align on landing new projects and initiatives, and anticipate questions from and coordinate/communicate with stakeholders/partners and to the broader organization.