Digital Accessibility Lead

ASOS is one of the UK’s top fashion and beauty destinations, expanding globally at a rapid pace. Our values are to be authentic, brave and creative, and we live and breathe these in everything we do.
Digital Experience at ASOS is all about finding new ways to improve our customers’ shopping experiences. Thinking about what our customers really want from their shopping experience keeps the User Experience team awake at night (well, busy in the day!). Their job is to create the most usable and engaging experience possible. Our digital analytics team spend their days understanding where our users come from and what they do when they’re on the site. We want to know how they find us, the devices they use, how they interact with the site, and how successful we are at converting them into customers.

ASOS is one of the UK’s top fashion and beauty destinations, expanding globally at a rapid pace. Our values are to be authentic, brave and creative, and we live and breathe these in everything we do.

Digital Experience at ASOS is all about finding new ways to improve our customers’ shopping experiences. Thinking about what our customers really want from their shopping experience keeps the User Experience team awake at night (well, busy in the day!). Their job is to create the most usable, engaging and inclusive experience possible.

We are looking for a Digital Accessibility Lead to define and help achieve excellence in the inclusivity of our site, apps and other digital channels.

This is partly a technical role but not only a technical role; you will be responsible for promoting the inclusivity agenda at ASOS and engaging with external groups that are key to our success in this area. You will set up and run research engagements with real participants with a range of access considerations that help us understand the space better. But you will also need a strong foundation in the technical aspects of web and app accessibility. You will be able to define best practice with the developers as per WCAG2.x and other (iOS, Android) guidelines.

What You'll Be Doing...

The potential to shape accessibility standards at a company with 18.4million active customers and 2 billion visits a year
Speaking for accessibility and inclusive digital design at ASOS
Liaising with key senior stakeholders to understand ASOS objectives and promote an inclusive design agenda
Engaging with external communities and groups to bring best practice into ASOS
Setting up research sessions and user testing sessions to explore our prototypes and live design from an inclusive design perspective
Reviewing code builds with developers to give early feedback on their solutions
Expert reviews and audits on all our channels
Being first port of call for the UXUI team to understand accessibility issues around their early designs
Understanding all new access technologies in common use and bringing other ASOSers up to speed
Creating and running training for designers and developers
Helping define accessibility guidelines or newareas including AR, interactive videos and voice.

We'd love to meet someone with...

Experience with digital accessibility tech and design solutions, and policy
Preferably digital eCommerce experience, and preferably with a portion of that in-house
Deep understanding of AWCAG 2.x guidelines and ARIA techniques
Great experience using and testing with assistive technologies (incl VoiceOver, Browser extensions, JAWS and NVDA)
A suitable graduate orpost-graduate qualification
An excellent portfolio of inclusive research anddesign practice, covering different platforms and services.
Experience mentoring practitioners of different experience levels
Proven ability to lead workshops and kick off sessions
Ability to inspire a vision but also focus on details of accessible solutions
Very comfortable presenting to directors and leadership team
Diplomatic and collaborative with a calm temperament, able to work within cross disciplinary teams
Self motivated, enthusiastic and inspirational